By Owen Fay . Posted on December 9, 2022

Are you running an ad campaign and wondering how to measure its effectiveness? You’re not alone. Many businesses struggle to understand the success of their advertisements. The key is tracking the right metrics. If you’re not sure what those metrics are, don’t worry. We’re giving you the lowdown on the five essential metrics you should […]

By Owen Fay . Posted on December 5, 2022

Are you planning to optimize your Facebook ads but need help figuring out how you can get started? Facebook ads can be a great asset to have in your marketing arsenal. But if they are not set up correctly, these ads can also be costly. This is because Facebook ads are highly competitive. You’re competing […]