By Owen Fay . Posted on October 24, 2022

Are you exploring PickFu but found that they focus on testing for resources that you don’t need to test? Are you looking for alternatives that offer the same easy-to-use experience with high-quality feedback that allows you to test in minutes?

If you want to optimize ads, find the best headlines, improve designs, and more without investing a lot of time or money, we have the perfect list.

PickFu is a do-it-yourself consumer research platform that connects users with real people that give feedback and opticians. You’ll get feedback on your creative ideas and can use the insights to help your business thrive.

We have compiled the perfect list of PickFu alternatives that are guaranteed to help you optimize ads, headlines, designs, and more without any special expertise or a supersized budget.

What Makes PickFu so Popular

PickFu has proven itself to be a reliable market research solution that is accessible, affordable, and easy to use. The main draw of the platform is that it has a diverse user panel of over 10,000 individuals who have been vetted thoroughly.

These users can be counted on to provide honest feedback while representing a wide range of consumer demographic, psychographic, and behavioral traits.

Companies can set up a free account and begin testing for as low as $1/response.

With a monthly subscription of $79, you are entitled to great savings of around $0.05 per response on every poll you run. Importantly, you can test with up to 500 respondents at a time.

There is also the option of targeting a niche audience by combining up to four demographic traits. It is further worth mentioning that the test results can be conveniently exported in CSV, pdf, or png format.

For $299 a month, companies can opt for the team plan that facilitates internal collaboration. The team plan comes with stronger discounts and the option of having strategy sessions with a person from the PickFu team to optimize the testing results.

Why PckFu isn’t for Everyone

PickFu has several satisfied customers, but its testing platform caters mainly to e-commerce, gaming, and publishing. As a result, their tools and offerings may not be the best option for you to test your website design, ads, marketing copy, call-to-actions, or other aspects of your brand.

One of the biggest drawbacks of the platform is that even though the feedback is from real people, it may not be detailed enough to be of value to you. Short responses from a large base of users may make you feel like you are getting a lot of value for your money, but in reality, the quality of responses may not be adequate, given how much is riding on your design and marketing material.

So, most businesses would do well to avoid PickFu in favor of a tool that gives more in-depth and actionable insights at a similar cost.

Here, we have covered 5 of the best PickFu alternatives in the market that have similar features, affordable cost, cater to all industries, and can even provide better feedback.

The Best Alternatives to PickFu in 2022

PickFu isn’t the best option for every business, so we have created a list of the top five alternatives to their platform that will help you meet your usability testing goals cost-effectively.

  1. Poll the People
  2. UserTesting
  3. UsabilityHub
  4. UserBrain
  5. UserZoom

1. Poll the People

If you think PickFu is a good platform but doesn’t provide the best feedback, Poll the People might be the best option for you.

The platform empowers marketers, designers, and product teams to create custom tests and gain user feedback in just one hour for less than the competition. Best of all, getting started and running your first test using Poll the People is quick and simple.

Benefits of Poll the People

  • Cost-effective: Poll the People is the most cost-effective tool on the market, each response costs about $1.00. Allowing businesses to gather valuable insights for less.
  • Fast results: Poll the People provides users with lightning-fast results, with most tests completed in just one hour, if not less.
  • Large user panel: Poll the People has a worldwide panel of over 500,000 participants, with segmentation options for over 190 countries and over 130 attributes. Allowing you to fully understand your audience.
  • Testing with your own users: Poll the People allows users to choose an audience of their own users. this testing method allows you to post or send your link and get feedback from anyone you want.
  • High-quality responses: Poll the People requires users to give in-depth feedback that helps them optimize resources and make decisions.
  • Result analysis: The easy-to-understand results dashboard gives you both quantitative and qualitative feedback on your test. Letting testers understand both the what and the why of your test.

You can create a free account, explore the platform, and run your first test in just minutes.

Cons of Poll the People

  • No live testing: Poll the People is a pre-live testing platform, the platform supports anything that can be accessed via URLs, websites, web apps, designs, ads, or prototypes. Testing for native mobile apps is not available for now.
  • Screening questions: While Poll the People offers great audience segmentation and advanced criteria, screening questions are not currently available. However, the web app has built-in response rejection with bot and fraud detection.

While Poll the People doe not currently offer these features we are working hard to add every feature our users need to get fast and valuable feedback on any resource they want to test. Stay updated on our new features and addition by joining our email list when you sign up.

Pricing of Poll the People

Poll the People is the most affordable and cost-effective alternative to AB Tasty, with no need to contact a sales team or long-term contracts.

  1. There is a pay-as-you-go pricing option for $1.00 per response without any subscription or additional fee when using a general audience.
  2. The Plus plan offers more features, access to more panelists per test, and improved analysis tools.
  3. The most expensive subscription plan is $99.99, it offers unlimited access to all of the features Poll the People offers.

Poll the People is the least expensive platform on the market, offering a lot of great benefits, with a larger user panel, and faster results.

2. UserTesting


UserTesting was one of the first unmoderated testing platforms ever and has had a lot of time to build out its platform with the largest user panel. Their platform has over 1.5 million users in its panel with detailed and specific targeting options. This allows customers to gather feedback fast on a sophisticated platform, offering a lot of testing options.

Pros of UserTesting

  • Large user panel: UserTesting has a large user panel with over 1.5 million participants.
  • Step-by-step tasks: Tests can be broken down into pieces to provide step-by-step instructions.
  • Native app testing: Customers can test any live or pre-live resource using native app testing.

Cons of UserTesting

  • Pricing model: If you want to test with more than 15 participants, the redesigned pricing plan requires you to contact a sales representative. In a long-term contract, these enterprise plans cost around $18,000. It is significantly more expensive than many other options.
  • No free trial: Despite the platform’s expensive pricing, it does not provide a free trial to try it out.

UserTesting Pricing

UserTesting offers only two pricing options:

  1. Individual tests cost $49 each, with a maximum of 15 people per tent.
  2. Enterprise options are available, with prices starting at $15,000 per year depending on plan customization.

3. UsabilityHub

UsabilityHub offers multiple testing methods including first-click tests, design testing, preference testing, and five-second tests. These tests not only give users quality data but you’ll get written responses from the panel. With UsabilityHub you also have the option to recruit your testers and send any of their testing methods to your friends, colleagues, co-workers, or any other audience you want. The platform utilizes a panel of 400,000+ that is “standing by to test your designs in real-time”.

Pros Of UsabilityHub

  • Starting at $1 per minute of testing: If you don’t need moderated testing, you can receive feedback fast and affordably with Usability Hub’s user panel.
  • CVS export: Users can export their results as a CVS file, which they can then analyze in any way they like.
  • Purchasing credits: You can buy credits for usability tests as you go or in bulk before the test without them expiring.

Cons Of UsabilityHub

  • No screen or audio recording: UsabilityHub only responds to your questions in writing, making it tough to fully interpret your test findings.
  • No prototype testing: Their software allows you to test wireframe designs but not interactive prototypes.
  • Multi-site testing: UsabilityHub does not have a feature that permits participants to be directed to another website for testing.

UsabilityHub Pricing

There are two pricing options with the UsabilityHub Platform:

  1. The first plan starts at $79 per month or billed annually.
  2. Pay per response is offered at $1 per minute of testing.
  3. Usability hub does set restrictions on available testing time depending on the plan.

There is also a very limited free plan that lets you test for up to 2 minutes on a branded interface.

4. UserBrain


UserBrain reveals what is or is not working for your product. It is a simple tool that allows you to rapidly build and obtain results from a usability test. The platform can assist you in creating products that people will love using, whether you’re a UX designer, researcher, or manager.

Pros Of UserBrain

  • Subscription Model: They offer a pay-as-you-go pricing option, allowing you to test when you need to. You pay for your tests and can cancel subscriptions at any time.
  • Diverse user panel: With UserBrain you don’t have to recruit your participants. The platform manages a panel of over 85,000 users to give you feedback.
  • Fast results: Tests are run and results are gathered in a few hours.
  • Testing with your own participants: Depending on your plan you can send a shareable link or recruit participants for your UserBrain tests.
  • Unlimited members: If you have a large user testing team you can invite all of them to use the platform and assign roles.
  • Free account: You can create a free account and run your first test for free.

Cons Of UserBrain

  • Lack of mobile app testing: UserBrain allows customers to test via URL but cannot test iOS or Android native apps.
  • No moderated testing: UserBrain doesn’t offer tests where you can moderate or talk with participants face-to-face.

UserBrain Pricing

  1. Pay-as-you-go is an option that lets you pay for individual tests without subscriptions or additional fees.
  2. Subscription plans at $69 per month, $230 per month, and $690 per month with 3, 10, & 30 testers respectively.
  3. Invite your own plan for $99 per month, with up to 30 testers from your own audience.
  4. You can create a free account and get your first test for free.
  5. When you pay annually you get 2 months of testing for free.

5. UserZoom


UserZoom is a user experience (UX) tool that enables product developers and digital teams to acquire actionable insights on customer behavior to improve the digital experience. Administrators can use usability testing, questionnaires, card sorting, and website intercepts to monitor UX performance across products.

Pros Of Userzoom

  1. Use your own testers: The monthly plans allow customers to use their own participants on a test for free.
  2. Moderated testing: Userzoom supports both moderated and unmoderated testing with desktops or mobile devices.

Cons Of Userzoom

  1. Limited researchers: There is a limit on the number of users that can create and run tests, to run more user testing sessions you’ll need to pay more.
  2. Annual contracts: All of Userzoom’s plans are billed annually and you’ll need to pay upfront.

Userzoom Pricing

UserZoom offers different pricing options for moderated and unmoderated user tests.

  1. Plans for both types of tests start at $500 per month with 2 researcher seats, unlimited collaborators, and 40 tests per year.
  2. Customizable plans are offered when you reach out to UserZoom.
  3. They offer a 14-day free trial to explore their platform.
  4. All subscriptions and contracts are billed annually.


Each of these tools has its own way of standing out. But If you are looking for an all-rounder solution that provides great value for your money, then Poll the People emerges as the best alternative to PickFu. The platform allows businesses to test the effectiveness of their designs, ads, headlines, apps, websites, etc. for a cost-effective price and in front of a massive audience that also closely resembles their target users.

The best part is that the usability testing solution provides fast and reliable results that are detailed. Overall, it comes out on top of PickFu and other usability testing tools on the list by virtue of having the least significant disadvantages and the ability to deliver high-quality feedback within the hour for you to make highly educated decisions.

Are you ready to get unbiased results from hundreds of thousands of people fast? Start by exploring our website, going through our example tests page, and signing up for free. Take your first step towards optimizing your website or app now!

Owen Fay

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