By Owen Fay . Posted on April 20, 2022

  “The headline is the most important part of an ad. It must be clear, concise, and compelling.” – David Ogilvy If you’re running Google Ads, you want to make sure you’re not making any mistakes with your headlines. Headlines are important because they’re one of the first things people see when they see your […]

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If you want your product to be successful, you need to make sure you’re testing it with the right audience. Here are our top tips for how to do just that. “User testers are the best way to find out what people want.” -Steve Jobs   Who Should You Test With? You should always test […]

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If you want to design a user-friendly product, you need to know how to analyze usability test results. “Usability testing is a field of user experience (UX) that specializes in evaluating a product or service by testing it with representative users.” -Donna Tedesco. When you are designing a new product, it’s important to test it […]

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If you’re not testing your checkout pages on real people, you could be losing out on valuable sales. “The best way to increase sales on your website is to make the checkout process as easy and user-friendly as possible.” -Brian Tracey. The internet is full of advice on how to design effective checkout pages. But […]

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Google Ads can be a great way to get your business in front of potential customers. But if you don’t know what you’re doing, you can waste a lot of money. If you want to get the most out of your Google Ads campaigns, this blog post is for you. We’ll cover topics like choosing […]

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  “Usability is all about how easy it is for users to do what they want to do.” – Jakob Nielsen Usability research is essential for any company that wants to create products that users will love. But there’s a danger in asking leading questions that can bias the results. In this post, we’ll show […]

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If you want to ensure that your usability test is user-centric, there are a few key things you need to keep in mind. In this blog post, we’ll walk you through what you need to do to make sure your usability test is truly user-centric. “Usability is a quality attribute of a system, product, or […]

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If you’re like most people, you’ve probably experienced the frustration of trying to use a product or service that just doesn’t work well. Maybe it’s an app that’s hard to navigate or a website that’s confusing to use. User testing is an essential tool to help ensure that your product or service is usable and […]

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User testing is a process that helps you understand how people interact with your product or service. By conducting user tests, you can improve the design and user experience of your site or app. This guide will show you how to do user testing, so you can make your product or service even better. “The […]

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If you want your website to make a good impression on visitors, you need to have a well-designed homepage. But what makes a good homepage design? In this blog post, we’ll share some tips on how to create homepage designs that are both visually appealing and user-friendly. By the end, you’ll know what to look […]