How Video Testing Can Improve Your Content
By Owen Fay . Posted on January 20, 2022

Video content has become one of the most popular types of media, but just making any video content isn’t enough to stand out. If you want to get views and achieve the goals of your video content you need to make sure the audience likes it. Usability A/B testing your videos will give you feedback […]

What Are Consumer Insights And How To Use Them?
By Owen Fay . Posted on January 6, 2022

If market research is the “what” consumer insights are the “why”. It gives businesses the information needed to improve engagement, satisfaction, customer retention, and revenue. Where and When You Can Use Consumer Insights Consumer Insights Help Personalize Marketing Today, most companies that want to reach a large audience use mass marketing to create a broad […]

America Agrees – Elon Musk Should Sell 10% Of His Tesla Stock
By Owen Fay . Posted on December 2, 2021

We re-ran Elon Musk’s Twitter poll with an unbiased survey panel and surprisingly 69% of the panel agreed, Elon Musk should sell 10% of his Tesla stock. In early November Elon Musk sent out a Twitter poll asking if he should sell 10% of his tesla stock. Musk Tweeted “Much is made lately of unrealized gains being a […]