By Owen Fay . Posted on December 19, 2022Landing pages aren’t the usual web pages. The purpose of having one is to encourage visitors to complete a particular goal. Those goals vary depending on the product, industry, and stage of the customer journey the customer is in. To help you out, we’ll review how you can boost your landing page conversions. That way, […]
By Owen Fay . Posted on December 6, 2022If you’ve ever bought a car, you know how important the test drive is. User experience is everything: it’s what will make or break your product! A fantastic user experience (UX) is a key component of a product-led motion. UX encompasses every aspect of your product — whether it’s the features, website, customer service, and […]
By Owen Fay . Posted on November 2, 2022The experiences a user has with your website can be the difference between a customer that converts and one that goes with a competitor. A website needs to provide a seamless interaction that gives the user everything they need to know about your business and tells them exactly how they can reap the benefits of […]
By Milos Milosevic . Posted on October 31, 2022When it comes to catering to global audiences, there are many ways in which you will need to adapt your brand, all the way from marketing messages through to customer service, in order to cater to a wide range of linguistic and cultural preferences. We live in an age where digital experiences are critical to […]
By Andre Oentoro . Posted on October 24, 2022Search engine optimization (SEO) has become essential to driving traffic to e-Commerce websites. With so many websites competing for the same search terms, it’s critical to present your site favorably in search results. Reaching potential customers with your website is paramount. But if you don’t have an content marketing strategy in place, you won’t be […]
By Poll the People . Posted on September 27, 2022Any business in this world will need a logo for sure for their brand. There are chances that you might need to design a logo yourself for your brand. If you budget and resources, then go for a professional designer. Otherwise, you need to design yourself. Either way, it is an important task and many […]
By Kenneth Sytian . Posted on September 22, 2022What if, for your site to be 100% optimized for search engines, it would come at the expense of user experience? You could be holding yourself from ranking well on search engines. That’s because UX and SEO work hand in hand. SEO aligns your content with the things that users search for on Google. When […]
By Akshita . Posted on September 16, 2022When you develop any product, the primary motivation is to solve an audience’s pain point. But how do you convince your audience about the same, and educate them on your SaaS product’s usefulness? While content marketing helps in establishing your brand authority, you need product-led content marketing to convert the audiences and move them further […]
By Poll the People . Posted on September 15, 2022
By Owen Fay . Posted on September 6, 2022Do you know what user experience metrics to track? How many metrics are you tracking? Are you using the right metrics at the right time? There are a number of important metrics to track for user experience, from NPS to CSAT, SUS, and more, it can be difficult to know which ones to track at […]