By Owen Fay . Posted on April 20, 2022 By Owen Fay . Posted on April 20, 2022 By Owen Fay . Posted on What’s the difference between Facebook A/B testing and usability A/B testing? In a nutshell, Facebook A/B testing is an on platform test that compares multiple versions of your Facebook ads to find the best one. While usability A/B testing is done on another platform, it has the same features as a Facebook A/B test but […]
By Owen Fay . Posted on April 19, 2022Landing pages are one of the most important elements of a successful online marketing campaign. A study by Marketing Sherpa found that landing pages can increase conversion rates by up to 50%. If you’re looking to improve your website’s conversion rate, then you’ll want to read this blog post. We’ll show you 5 easy […]
By Owen Fay . Posted on By Owen Fay . Posted on By Owen Fay . Posted on February 23, 2022Any time you’re rolling out a new or updates concept you want it to attract customers. Concept testing is a great way to get reactions and opinions from users. Considering that the majority of new or updated products fail within their first year in the industry, any way to help make them a success is […]
By Owen Fay . Posted on February 22, 2022Concept testing UX is a crucial step in the design process because it allows you test your concept before spending time building it. This will allow you to test your hypothesis, validate your assumptions and find out if what you are planning to design resonates with people before investing resources into it. The best part […]
By Owen Fay . Posted on It’s hardly a revelation to say that concept testing is phenomenally popular. Thousands of companies use concept testing to determine if their product idea has merit in the market and to fix any flaws in it before spending money developing it. It makes sense for concept testing to be so popular because concept testing allows […]
By Owen Fay . Posted on February 21, 2022Concept testing is extremely important in helping companies determine if their product idea has merit in the market and fix any flaws in it before spending money on development. By spending time understanding what your customers want before you start building your product or design, you can reduce the risk and fix any flaws before […]
By Owen Fay . Posted on If a company is having trouble making initial decisions, such as selecting a logo or messaging, or later decisions, like the whole design of their web page, Poll the People can help. Businesses in just about any industry can use usability A/B testing for new features or changes before they go live. It lets you […]