By Owen Fay . Posted on June 27, 2022

Getting user feedback on visual designs is a straightforward process for a lot of user experience design teams. But sometimes test designs that have rough drafts or fuller content often without realizing that more complete and meaningful content would change the test results and framework of the test. Without testing the content that goes into […]

By Owen Fay . Posted on June 24, 2022

Almost everyone that does or has done market research knows about quantitative and qualitative data, but do you know why both are essential to your testing process? Today there are a lot of user research tools but not all of them are equal, a number of platforms only provide users with quantitative data. The numbers […]

By Owen Fay . Posted on

We started Poll the People the goal was to provide marketers, designers, product managers, and businesses of all sizes with a platform to quickly and easily gather user research. Data-backed decision-making should not take days or weeks, it should take minutes, that’s the guiding principle behind our platform. We are happy to say that the […]

By Owen Fay . Posted on June 16, 2022

Why should you test the headlines of your ads? Isn’t it enough to just pay Google to get your advertising where they need to be? We’ll cover all of the reasons you need to optimize your Google ads headlines. The first thing a user sees when interacting with your ads are the headlines, they need […]

By Owen Fay . Posted on June 3, 2022

Do you know how unmoderated usability testing works but you’re worried about losing the value of face-to-face testing? Usability testing has grown in popularity with new and exciting tools emerging. But, there seems to be a lot of skepticism from researchers about unmoderated remote user testing. A lot of the concerns are the loss of […]

By Owen Fay . Posted on May 31, 2022

Ask anyone across the political spectrum if the US needs to respond to recent gun violence, and they’d likely give you a resounding “yes”. What is preventing this resounding yes from turning into clear policy action is differences on what policy action exactly to take. There are about 10 prevailing policy arguments circulated in both […]

By Owen Fay . Posted on May 24, 2022

Do you want to switch from UserZoom to another usability testing tool? Here are 5 alternatives to UserZoom that can provide fast and effective usability testing. If you are here, you’re probably looking for UserZoom alternatives that offer high-quality usability testing on your resources with real users to optimize your website, app, designs, or any […]

UserBrain Alternatives
By Owen Fay . Posted on May 17, 2022

Are you thinking about switching from UserBrain to a different testing platform? Here are five UserBrain alternatives that provide quick and effective usability testing. You came here looking for UserBrain alternatives that provide similar high-quality usability testing, allowing you to test with actual users to identify problems with your website, app, designs, or other resources without […]

Ad Testing mistakes
By Owen Fay . Posted on May 11, 2022

Assume that you are running multiple digital ads and it’s not working. That is disappointing right? Advertising is risky and the perception of the audience can be different from your assumptions. To get ahead of this issue, testing your ads before you launch them is a great way to optimize ads. Test your campaigns by […]

Brand testing
By Owen Fay . Posted on May 6, 2022

Are you starting your own business? Are you launching a new product or rebranding? Do you want it to be a success? If you said yes, this blog is for you! A company’s brand name, logo, website, product, and services are the parts of a company that makes up a brand. These elements play a […]